RIGHTS HOLDER SERVICES
DRIVER / TEAM DIGITAL
PACKAGES
RIGHTS HOLDER PACKAGES
YOUR BRAND IN POLE POSITION
Where Milliseconds Define Victory on Track, Attention to Detail Drives You Forward in the Digital World
PROMOTIONAL OFFERS
DRIVER / TEAM DIGITAL PRICING
THREE-TIER SYSTEM
Cost-Effective Solutions for Every Budget
Why is a solid digital prescence so important?
Navigate the ever-evolving landscape of digital exposure with professional guidance.
If you’re confident you can afford the ongoing, fluid investment required to maximise your potential in motorsport, you may as well pit here and save yourself a lap — this isn’t for you.
However, due to the exorbitant costs associated with motor racing, the reality for most drivers is that reaching the top step of the podium demands more than talent alone — financial backing is vital to staying on the grid and competing at the front.
As a racing driver, your digital presence is increasingly important.
Grip Sport lists over 2000 individual brands on its database. Brands we have worked with, brands we are working with, brands we have relationships with.
We are passionate about motorsport marketing and approach it no differently to how a racing driver attacks a race weekend. Just like in motorsport, we have stood on the top step, we have DNF’d, we made up places from the back row of the grid and we have suffered from costly pit-call errors along the way. Getting deals over the line for our brand partners delivers the same rush to us, as taking the chequered flag in P1.
Through every lap of this journey, we have developed a deep understanding of our brand partners’ needs, and one thing they all have in common is the demand for a strong digital presence from the rights holders they partner.
Regardless of how well a driver or team is performing on track, if they are not delivering value in the digital world, they will be overtaken by those who do. In the race for online exposure, there is no slipstream to hide in — if you no longer go for a gap in the digital space, you are no longer a racing driver.
What are Grip Sport's Three-Tiered options?
Tier 1: Done By You (DBY)
The most cost-effective option — but the most time-intensive.
Grip Sport provides the tools, frameworks, and extensive tutoring to help you build your digital marketing and online presence yourself. Using our proven systems, you retain absolute control over every facet of your output, with our guidance as a fallback whenever you need it.
Perfect for those who can dedicate the time to crafting their own digital presence.
Tier 2: Done With You (DWY)
The middle ground between cost-effective and premium.
Grip Sport compiles the information needed to set up your systems and create bespoke frameworks for your unique brand identity — then works alongside you, sharing the workload and supporting your decision-making throughout. Think of yourself as both Managing Director and Project Manager, and Grip Sport as the contractor. You set the vision, we do the heavy lifting, then you keep a close eye on things as we build and maintain your infrastructure.
Perfect for those who want hands-on involvement and final say at every stage without carrying out the full implementation alone.
Tier 3: Done For You (DFY)
The most premium tier.
Done For You requires the biggest investment of time upfront, but virtually none once the machine is in motion. Through one-to-one consultations — in person, via video, and by phone — you simply describe what you want and we build it. You tell us what you like and, more importantly, what you don’t, and we refine until you’re 100% satisfied. From there, we manage every aspect of your output — rolling out content, revising, and continually sharpening the saw while you enjoy the results.
Perfect for those who prefer to enlist professionals and manage outcomes from afar.
WEBSITES
I already have social media, which is free. Why do I need a website?
A dedicated website is essential for athletes chasing sponsorship. It serves as a professional, centralised hub that social media—crowded, algorithm-dependent, and ultimately borrowed space—can never replicate.
Social platforms excel at daily fan engagement, but when it comes to attracting brand partners, a website delivers what they cannot:
Full Ownership: Your domain is yours. No algorithm shifts, no account suspensions—just a permanent, searchable asset you control completely.
A Polished Portfolio: Career highlights, high-resolution imagery, press features, and performance stats can all be structured into a clean, sponsor-ready format that makes an immediate impression.
Actionable Data: With integrated analytics, you can offer sponsors concrete metrics—demographic breakdowns, traffic sources, conversion rates—proving your value in terms they understand.
Seamless Partnership Access: Media kits, branded landing pages, and contact forms remove friction, making it effortless for brands to evaluate your reach and accurately assess your true value.
Exclusive Brand Visibility: On Instagram or X, a sponsor competes with endless noise. On your website, their brand occupies a dedicated, uncluttered space with undivided attention.
Ok you’ve convinced me. But, why Grip Sport?
Grip Sports websites are designed specifically for motor racers, delivering maximum impact at minimal cost. Each site includes a downloadable Electronic Press Kit and a clear, accessible Contact form to drive engagement with potential sponsors and partners.
Through our extensive experience, we know what features brands expect as standard—so we build them in from the start.
HOSTING & DIGITAL MANAGEMENT
I’ve paid for the design of my website. Why do I need to pay more?
Website design, website hosting and website management are completely separate services.
Design (The Construction): This is a one-time service where a professional creates the layout, graphics, and code for your website. You pay for design to have the site built.
Hosting (The Real Estate): This is an ongoing operational cost. Websites require high-powered, secure computers (servers) connected to the internet to store images, text, and databases so visitors can load your site anytime. You pay for hosting to rent the server space that keeps your website accessible 24/7.
Think of it this way: paying for website design is like paying an architect to build your house. Paying for hosting is like paying the monthly rent for the plot of land that house sits on.
Website Management Explained
Website management is the ongoing process of maintaining, updating, and optimising your website to keep it secure, functional, and user-friendly — driving traffic, reducing risk, and supporting business growth.
Enhanced Security: Proactive patching and backups protect against malware, hackers, and data breaches.
Improved SEO: Search engine optimisation connects you with your audience by boosting organic visibility, driving sustained traffic, and building lasting brand trust.
Optimal Performance: Regular back-end updates, speed optimisation and broken link fixes reduce bounce rates and ensure a smooth user experience.
epk creation
Racing drivers benefit from professional EPKs by centralising their career stats, media highlights, and sponsorship assets into a polished, shareable portfolio—making it smoother to pitch brands and secure funding.
A standard driver EPK consists of:
Professional Biography: A rundown of your racing career — results, championship titles, career highlights, and objectives for the seasons ahead.
Racing Statistics: Your competitive record, including race entries, podium finishes, lap records, and championship standings.
Headshots & Action Photography: High-resolution portraits in race gear alongside professional on-track imagery.
Sponsorship Pitch Deck: A presentation outlining ROI, audience reach, social media metrics, and partnership tiers — essential in budget-driven motorsport.
Press Coverage: Links or PDFs of published articles, interviews, and broadcast features.
Media & Links: Direct links to your social channels, website, and highlight reels — onboards, race edits, and YouTube content.
Contact Information: Direct details for you, your manager, or your PR representative.
Most drivers today host their EPK as a downloadable PDF via cloud storage or as a clean, single-page website.
Ok, so it sounds like I need a solid EPK, or at the very least a professional, visually stunning sponsorship pitch deck. I can see the value in that.
But I’m curious — why would I need Grip Sport specifically to create that for me?
You don’t need Grip Sport to do anything for you.
Plenty of drivers land lucrative sponsorships on their own — some of the strongest partnerships are built without a middleman. We’d never discourage anyone on our portfolio from reaching out to new partners directly.
But it comes down to a numbers game. The more professional your image, the more likely you are to attract bigger and better brands.
Think of it like a job interview — the biggest one of your career. The dream role you’ve always wanted. Now imagine the people interviewing you are also offering to build your CV. Would you still chance it with the one you threw together yourself?
That’s what we do. We reverse engineer your pitch deck based on what our brand-side clients tell us they actually look for in partnership prospects. Pair that with serious design expertise, all geared toward racing drivers on a budget, and you’ve got yourself the equivalent of a brand new aero upgrade.
testimonials
What they say
about Us
