Frequently Asked Questions

We demonstrate ROI by giving partners massive global media exposure, trackable digital engagement, and high-value B2B networking opportunities — including technical collaborations with organisations across the partnership ecosystems we help build. We then quantify these results using sophisticated valuation tools that convert broadcast visibility and brand sentiment into clear monetary value.

Grip Sport links fan engagement directly to tangible business outcomes—revenue growth, real-world customer activity—through deep data analytics and integrated digital-to-physical activations. We’re not interested in tracking “likes.” We focus on the indicators that actually represent long-term brand loyalty: measurable shifts in behaviour that translate to real return on investment.

No. Race-by-race partnership is becoming increasingly popular.

Yes, we quite often advise this approach.

This is not something we are able to advise on. Please consult your chartered accountant for all relevant information on company tax matters.

On-car branding is not a prerequisite of partnering a motorsport team. The teams and drivers we work with value all of their partners, even if your company opts for a benefit as simple and straight forward as reciprocal backlinks or website ads.

We are an introductory agency. Partners generally prefer their relationship to be viewed as having been acheived organically. This image benefits all parties, therefore by acting with total discretion we honour that arrangement.